Thursday, October 28, 2010

Tubeless TP

Roll with it: Scott's tube-free toilet paper

There are plenty of ways to extend the life of the cardboard toilet paper tube through creative reuse. The humble tube is a crafting must-have, and also serves as compost material, cord organizer, pantyhose container, napkin ring, seed germinator, pet rodent toy, and, potentially, a memo pad.

But what about tube-less toilet paper rolls? Impossible you say? Watch out, George Costanza, because soon shoppers will be able to purchase just that … toilet paper rolls sans cardboard tubes.

USA Today is reporting that on Monday at Walmart and Sam’s Club stores across the Northeast, Kimberly-Clark will introduce tube-free loo rolls through the Scott Naturals brand.

I first blogged about Scott Naturals back in August 2009 when Kimberly-Clark launched the recycled content brand, giving the company’s sullied environmental reputation a boost. Well, it seems that K-C is on an, ahem, eco-roll with news of Scott Naturals Tube-Free toilet paper.

The "tube-less technology” behind the toilet paper is, not surprisingly, hush-hush. While the holes in the rolls may not be as round as we're accustomed to, they will fit over standard spindles and every last square of toilet paper will be useable. And to be clear, the toilet paper will not boast recycled content. But hey, it’s a start.

The rest of the article here.

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